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The marketing landscape continues to evolve at a rapid pace, with emerging technologies constantly pushing the boundaries of what's possible. One such breakthrough is agentic AI, a revolutionary approach that empowers marketers with unprecedented levels of control. Unlike traditional automation tools, agentic AI employs advanced algorithms to inter

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AI is revolutionizing the way businesses engage with customers. In particular, AI-powered lifecycle marketing offers the powerful means to enhance customer journeys at every stage. By leveraging advanced algorithms, brands can customize experiences, foresee customer needs, and offer relevant communications. This results in boosted customer loyalty,